Initio Oud for Happiness is a portal to modernity. It enhances the benefits of oud with a hint of freshly cut narcotic grass, which is stimulating and also uninhibited. The composition provides an addictive means of relaxation that boosts self-confidence. Better than an imaginary paradise: enter a secret dimension where the experience of deep harmony can be lived. Can a fragrance make you happier?

What is behind the fragrance Oud for Happiness?

Initio, the pioneers of "functional fragrances", open the door to a unique world of fragrances, where emotions are triggered by scientifically proven methods mixed with spiritual and magical ingredients. The Black Gold Project combines the power of Oud with sacred geometry. The first release of this collection – Oud for Greatness – has set standards in terms of oud after 3 years, a reference in the world of haute perfumery. Here comes the second representative of the Oud for Happiness collection. Happiness is... a state of well-being and satisfaction; a pleasant and also satisfying experience. A feeling that is usually associated with a goal or experience. Here comes a way to experience happiness...

The Initio brand

Initio - this word is as powerful as perfume itself. At a time when people were still connecting with the deities via smoke - per fumum - perfume was much more than vanity. It was way and power. Something with which you want to make a big difference. Initio, which stands for the beginning or the initiation itself, begins its work at the beginning of this ancient tradition to raise it to a new level of effectiveness with today's science. Natural essences that, through the power of today's science, reveal more potential than ever. More fragrances of the brand can be found here.