CRA-YON Vanilla CEO

Cra-Yon is a perfume luxury brand that celebrates the power of scent to enrich our lives and inspires us to discover new ways to express ourselves and enhance our well-being through fragrance. Founded in 2020 by Christine and Niclas Lydeen, who are pioneers in the fragrance industry in France and Sweden. With years of experience in developing award-winning fragrances in the premium segment, their fascination with the transportive power of scent as enhancers and elevators of our well-being remains unchanged. They firmly believe that the sense of smell is a powerful and subjective sense that can inspire everyone to awaken their nose and make the scent a natural part of their well-being and personal expression. For them, the scent is an invisible superpower that triggers and enhances your presence, capturing moments and inviting you to pause and ask yourself, "How do I want to feel today? How do I want to feel in this moment?" With Cra-Yon, they strive to create fragrances that not only smell beautiful but also elevate your mood and enhance your well-being. Each fragrance is carefully crafted using the highest quality natural ingredients sourced from around the world and made in small batches to ensure the highest level of quality and freshness.